Payment Gateway for Website: Selection, Integration, Benefits, and More

Payment-Gateway-for-Websites

The phrase ‘start selling online’ which had once started as a whisper, has now become an every-street chatter. Most businesses have started selling products or services online and they have good reasons to do so. The Indian e-commerce industry is on an upward growth trajectory and is expected to surpass the U.S. to become the world’s second-largest e-commerce market by 2034. More individuals prefer buying stuff online and it has taken the count to 150 million online shoppers annually in 2020.

Online-shoppers-in-India-Statistics

Source: Statista

Turning the view towards the merchants’ side means potential opportunities to grow business and increase profits. It is where they need the best payment gateway for websites.

Urgent need for a payment gateway for your website

If you have plans to start an online business or want to grow your local business in the online sphere, having a good understanding of payment gateway selection is a must. Payments lie at the heart of every business. You cannot ignore it while having your eyes fixed on website design, social media promotions, or follower growth.

Given below are a few reasons why you need the right payment gateway for websites in India:

  • You want to accept money via multiple payment modes

More customers are now willing to pay using their credit cards, debit cards, net banking, or UPI apps. To allow them to pay via these payment modes, you need a payment gateway for your business website.

  • You want a way out to continue running the business during the pandemic

With the Covid-related restrictions and imposed lockdowns, a significant push has been given to online businesses. If you sell products or services that do not necessarily need a customer-facing outlet and can also be sold online, now is the right time to get your business website designed and integrate a payment gateway.

  • You have plans for business expansion

In comparison to a local business unit that only serves customers from the nearby regions, you can expand the reach of your business by selling online. It is where you need a payment gateway for websites to accept payments online.

  • You want to sell 24×7

Because of the ease and convenience of online shopping, most consumers prefer buying online whenever they want. They are not bound by time, unlike the case of a local outlet with its limited opening hours. If you want to sell online round-the-clock, you will definitely need a payment gateway for your website.

  • You expect better returns on your investments

For a brick-and-mortar store, you need to buy or rent a storefront and hire staff for sales. While you can market your store online, the final purchase still needs to be done offline. You can save more and expect better returns when you start an online-only or online-cum-offline business.

Benefits of selecting the right payment gateway for websites

  • 100% online onboarding
  • Quick and easy integration into your website
  • Maximum payment methods supported – UPI, credit cards, net banking, debit cards, etc.
  • High success rate to ensure least payment failure
  • Dedicated support to resolve any queries you may have
  • Competitive pricing
  • Timely settlements (the earlier, the better)
  • International payments supported
  • Subscriptions facility if available

How to compare and select the best payment gateway for a website?

The right selection of payment gateway for a website requires you to have a good understanding of how to compare payment gateways. Given below is a simple checklist you can follow for payment gateway comparison:

  • Enlist renowned payment gateways for websites in India
  • Create a separate list detailing their features
  • Compare their features and benefits with your business needs
  • Compare payment gateway charges
  • Check for existing clients who rely on the listed payment gateways

This will help you zero in on the most suitable payment gateway for your business.

Recommended Read: A Complete Guide to Payment Gateway Comparison

How to integrate a payment gateway into your website?

The payment gateway integration steps depend on the platform or method of integration you choose. In general, you can integrate a payment gateway via:

  • JavaScript checkout
  • Custom checkout
  • E-commerce plugins, like Magento, WooCommerce, OpenCart, etc.
  • Hosted platforms, like Shopify, Shopmatic, Zepo, etc.

You May Also Like to Read: Shopify Payment Gateway: The Ultimate Guide

Switch to Paytm Payment Gateway for the better

If you are simply looking for one name or recommendation to end your search for a payment gateway for a website, look no further than Paytm Payment Gateway.

Here are the primary perks of selecting Paytm Payment Gateway:

  • Next day settlement without holiday delays
  • Easy to accept payments via Paytm Wallet along with 100+ payment sources
  • Easy to offer Buy Now Pay Later facility via Paytm Postpaid
  • 0% MDR on UPI and RuPay transactions
  • International payments supported
Payment-gateway-comparison-table

FAQs

Is the same payment gateway used for websites suitable for mobile applications?

This depends on the payment gateway provider you select. With Paytm Payment Gateway, you can start accepting payments on both websites and applications.

How to get a payment gateway for websites in India?

To start integrating a payment gateway, you need to connect with us and sign up for our payment solution. Our team will guide you through the process of payment gateway integration. Click here to sign up today.

How to create my own payment gateway for websites?

Creating a payment gateway to support your business requires significant capital investment, which is not feasible for most businesses. Hence, it makes sense to select a renowned payment gateway for your business, irrespective of its scale.

Which one is the best payment gateway for my website?

Instead of looking for a list that covers the leading payment gateways, we suggest you dig deeper and do the heavy lifting to understand which payment gateway will work best for your business. We can assure you will find Paytm Payment Gateway at the top of your list.

Which payment gateway for websites is the cheapest in India?

While most payment gateways charge an MDR of around 2% in general, Paytm Payment Gateway offers 0% MDR on UPI and RuPay transactions. If you do the math, you will find that Paytm Payment Gateway can help you save Rs. 97,700 every month, hence can be considered the cheapest payment gateway. Want to know how we get to this number? Click here.

Does Paytm also offer a payment gateway for websites?

Yes. In fact, Paytm Payment Gateway is one of the leading payment gateways in India that is trusted by widely known brands and startups.

Is Paytm Payment Gateway good enough?

It is not just good but the best out of all payment gateways available in India. Its real-time settlements, 0% MDR*, and 100% online onboarding make it the best payment gateway for your business.

 

Switch to Paytm Payment Gateway

 

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